Fighting against crime, traffic congestion, blight, and economic woes means our Superheroes have to stay in top shape. That means Potato chips are out, kale chips are in.

Heroes are sleeping with devices that measure their REM, loading up on low-glycemic food and working at treadmill desks. When they brainstorm new features, they go for a walk rather than piling into a conference room. They’re responding to mounting evidence that links diet, exercise and sleep to Superhero abilities. Their homebases are offering free gym memberships and on-site gyms, unlimited sick days, nap pods and hammocks and top chefs to whip up meals with fewer than 600 calories.

But when our heroes do need a doctor, they have a sometimes bewildering array of doctors to choose from. But our heroes at Castlight Health are changing that. Castlight, in the simplest terms, wants to bring comparison shopping to health care. They will give our heroes, and those in every community nationwide,  the ability to make informed decisions by comparing doctor fees and other patients’ quality rankings of doctors. With a growing list of national employer customers, health plan partners, and the backing of top-tier investors, Castlight is rapidly becoming a major force of change in American health care.

And yet, there is another strategy to  recognizing those with the powers to heal, cut through administrative paperwork, and reach out to the community. Give them awards.

The Silicon Valley Business Journal honors top doctors, nurses, researchers and other health practitioners in the Silicon Valley health scene at the annual Health Care Heroes awards breakfast.

Recently,  215 people attended the event at the Computer History Museum to cheer their colleagues at Valley hospitals and health clinics including Lucile Packard Children’s Hospital, Palo Alto Medical Center, Hospice of the Valley and Santa Clara Valley Medical Center. The event honors those who epitomize the word “hero” in the delivery of health care to the community. The awards seek to salute excellence, encourage innovation, offer examples of best practices for others to emulate, raise awareness in the community, enhance the quality of health care and, of course, recognize deserving individuals and organizations within the industry. It is events like this that communities nationwide can emulate, bringing notetriety to their own local healthcare heroes.
 


HEALTHCARE EMPOWERMENT

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